Instagram Reels is the most effective way to grow your Instagram in 2021. As we know, Video marketing works the best over the past year. Short but effective, this is why TikTok became very popular. Short videos (15 seconds) were effective and entertaining.
Recently I read a lot about how Reels helps build a faster following and grow the account`s visibility. While there are many “Marketing Gurus” out there, who tell you what to do, while never did it by themselves. I decided to make some tests with different accounts I manage.
I made some tests with a couple of accounts, and I came across the answer YES — Reels helps increase your account`s reach following and more.
To have the best overview, I decided to take accounts with a low following: About 400–600 followers.
Why? Because accounts with a higher following will automatically have a higher reach, the stats would be as accurate.
Here you can see how REELS really changed the reach and following.
